SAVE THE DATE and repeat after me!

I would LOVE for you to "save the date" next Tuesday! In exactly seven days, I'll be sharing something very special with you that I've been working on for the last month.

For now, I'll leave you with this quote/mantra/momtra…

 

Every day and with every conversation, program you launch, pricing you decide on and social media post you share, you're telling the world who you are, what you believe in and expressing your value.

Can't WAIT to share more with you next week. 😉

Until then, you couture creation, you: enjoy your business and enjoy your life!

p.s. For all those who are new to the MGI community…welcome! Reach out and say hello via facebook at www.facebook.com/michelleghilotti!

Expand yourself (NEW photos)

I’ve been busy putting the finishing touches (and more) on a new project and before that continues and I hop on a flight to Miami, I wanted to share some thoughts inspired by one of my clients at a VIP day recently.

I thought it would help to define and defend, really, how important it is to take time to create THE brand you really know you are (if you’re not creating from this purposeful place, you’re creating a “default” brand that’s hard to turn around. Be mindful now and create with purpose!).

Because, the truth is, you need a BRAND to support your six, multiple six and seven-figure goals. If you're a part of the MGI community, I know you have these goals…(if you're moving from five to six figures, this message is absolutely for you too, of course).
 
DO THIS: EXPAND
During one of my four-hour VIP days recently, my client stopped and said: “I feel like you’re helping to EXPAND my business…and me!“
 
I loved it because it beautifully described what branding is all about…
 
Branding IS about creating the BIGGEST version of you! Think about that for a second – what IS the BIGGEST version of you? Are you expressing it? Is your BRAND in alignment with your truth…with who you really are?
 
Where could you share with others more of who you are?
 
Where you could share with others ALL that you are? (the BIGGEST expression of authentic you)
 
Where could the YOU, as expressed throughout your business (and “branding”), better match or be in more full and gorgeous alignment with the quality and value you bring to your clients and customers? (You may know it all inside but we, your ideal clients, need to know!)
 
Where could the YOU inside be expressed externally and throughout all your touch points?
 
Great, authentic branding is all about creating the BIGGEST version of you to support all of the above AND, as said earlier, to support your six, multiple-six and seven figure goals!  
 
Because being self-expressed AND creating a “container” that also supports our financial goals in business is what it’s about. It’s about making happiness our business and making our business profitable (it’s not a business if it’s not, can we agree on that?).
 
So, today and all your tomorrow’s consistently ask yourself:
 
• Where can I create the BIGGEST (and most authentic) version of me in this moment? On my website? In my next talk? Interview? Social media post? Blog post? In my logo? In my photography?
 
As Jennifer so wisely described it, this (brand) "expansion" you create in your business will, at the same time, be created inside of you. SO well-worth it. For more on what I mean, stay tuned on more great content (value) coming your way!

On other note, in case you were wondering, here are some photos of the “finishing touches” I spoke about at the beginning of this hello.
 
Finishing touches on the new project 😉

Where are you putting the finishing touches on the BRAND of woman you are? And, where are you taking the time to do the archaeological dig on you and your uniqueness so that your brand is born this year?
 
Sending you each my BIG love for your BIGGEST expression…

Until next time, enjoy your business, enjoy your life!

 
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[VIDEO] What branding is…



Though I'm going to be up to my ears in creation mode for my next brand program, I want to stay connected to you. The next few weeks may bring shorter sharings than normal, however, I do trust they will support you to continue moving towards the clarity around the brand of woman you know (or want) yourself to be…

This video was taken after a brand and business VIP day for my client Jennifer who had this to say in a text to me after her experience: "Thank you for your gift of creating and expanding my brand and self!!!". She so beautifully put into her own words what I say that branding really is/what YOUR brand has the opportunity to be…"the biggest version of you possible." That's what we're after!

The other thing I wanted to share this week comes via the video…in it, I quickly hit on what "branding" really is about. It is so much more than your logo or website. It's about the building of every layer of your business (your pricing, your company culture, what you include in your programs and services, the partners you choose, the business model that expresses your skills and talents through and so much more).

This is what creates a magnetic brand. When all the layers and building blocks have been mindfully and precisely created (are rich and "on-brand"), they come together to create something a fancy website could never, ever buy —> a following of ideal potential clients that feel the depth of the unique quality and value you offer.

WATCH the video here.

Until next time, enjoy your business and enjoy your life!

Light a fire!

cheers

Husband, son and I cheers'ing with bubbly & juice the other night

[In love with being human] Today is my sixth piece of 12, in the name of celebrating 12 years in business, sharing part of my story through entrepreneurship and book writing, especially as it pertains to life, motherhood, love, growth and gratitude.

“This is so bringing my entire life into focus,” she said to me today.

In love with being human…

The snow was falling outside but true, human connection, and the connecting of dots creates a spark that lights a fire…

We all know what happens when a woman feels that fire.

In love with being human…

When a woman feels her fire she’s fueled to —->make her business an opportunity for personal growth<— and the whole world changes. I'm convinced this is where 'business is personal' comes from.

I like shortcuts so I have two for you (two that merge into one).

If you’re having a hard time figuring something out in your life:

1-    stop talking about it (the problem, the block) and instead
2-    go…run to work on your book, your art, your craft, your passion, what some of us call our “business” and get a trusted observer if that feels good to you. Immerse yourself in making your craft the most gorgeous representation of your worth and gifts.

In working on your “business”, you’ll work out what you need to in other parts of life. Because what you make the opportunity for in business, you create in your life. And what you work towards in your life, you gift yourself in your business.

There’s a reason everyone says starting a business is like birthing a baby.

It’s personal ~ a beloved extension of you ~ and it introduces you to a joy and LIFE inside that blows you away.

You'll blow you awaaay.

So whether you work on your “branding”, your painting, your business model, the title of your book or on the hard yoga pose to finally nail it…go for it with your full flame and trust that so much more will open up for you in all others parts of life and, most definitely, in all of your beloved relationships.

You’ll nail your life.

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