Do you ever wonder how yogis easily stick a handstand, meditate for long periods of time or effortlessly slide into the splits? Maybe you're one of them and already know the truth: it doesn't happen overnight! Certain principles need to be applied, like focus, discipline, presence, letting go and practice.

More and more people every day are becoming aware of these principles and are seeing the benefits. Here's the exciting news. There is a world-wide movement happening in the business world where owners and management are starting to apply these yogic principles to marketing, sales, and operations AND seeing crazy results. Awesome, right?

I share one very yogic idea with you in this video…you can actually plug this into your iPhone today:

I know that many of you may know, my business is absolutely intertwined with yogic principles, which is why I'm also very happy (and honored) to share with you the following interview series where I will be one of the speakers, along with 20 other successful business owners. The event is called Yogify Your Business!

Check it out (and don't miss my interview on 4/16 where I'll share some off-the-wall tips) for making happiness your business:

I'm excited to share what I've learned along the way so that it may bring awareness to others. Come join us and listen to the some of the tantalizing tips that will help you grow yourself AND your business.

And, you don't have to be a yogi, to get it! But, even yogis can learn how some of today’s most successful entrepreneurs are weaving businesses and yoga together.

So, join me on 4/16 (and all the other speakers!):

I'd love to yogi flow with you and stretch our happiness!

Namaste, couture creation you…enjoy your business, enjoy your life!

p.s. hope you enjoy what I like to call "business yoga" in the upcoming on 4/16 and in the above video!

There is so much to us. And there is so much *more* to us. In a nutshell, this is what I'm reminded of with every brand or purpose session I facilitate.

As creative, renaissance women (which I consider all women, by the way) we can do SO many things. But, let's be honest, inside, we'd kill to *really* just do a couple of them. Maybe even one of them to the best of our ability?

For many reasons, however, we don't. We don't often find a way to live + breathe in our genius. We keep doing 'everything' so that everyone is happy. We keep doing it all because, we're invested in this story that no one else can do those pieces like we can. We keep on keeping on because, we think, one day, the one thing we're amazing at will spontaneously emerge and we'll finally have clarity or the business or life we've always wanted.

But nothing comes without us creating what we want to be a part of.

Truth is that we must charge towards (demand) clarity from all that we are…we must make solid sense of our skills, talents, desires, plans, goals and visions. We must do the daring dig as an archaeologist or mad scientist would to come back with the gold; the genius.

If we don't, though we may have times of happiness doing it "all", the detours are long and winding and our value in the world and inside is not felt nearly as much as it could be.

So, questions to ask each morning —

Am I sharing the brand of woman I know myself to be in all that I think, speak and do? Am I thinking, speaking and acting in line with what I say I want?

What is my true genius and how can I live in it more often? [Who else could do this and that task?].

Am I focusing on what I want or on more on what I don't want? [We get what we focus on].

Let these answers support what may feel like a swim upstream or an arduous jump, outside the box. As a change and tastemaker, you will never make everyone happy, regardless of how big or small the thing you do is. Making a Facebook post your blog post won't make people happy. Saying what you say, in the way you say it and living in that genius, will annoy and polarize.

Say and do it.

Creating something in the world that polarizes will always free you up to do the very thing you want to do, moving everything else aside, without nearly as much effort. It will be the clarity you've been searching for.

So, let's add this question ~ this filter ~ to your daily review:

Am I polarizing with this message/project/program/post?

I mean it when I say that happy women will transform the world; that your happiness is a gift to all of woman and humankind. It all starts with that self-worth that searches out your ultimate focus and clarity, even when this means we will not be adored by all.

Video #3 entitled "Putting it all together" in the (free) Brand to Success video training series launched this morning and if you resonate with this and/or are on the path to creating your authentic brand message to grow your business not just this year but this month, I hope you enjoy the series. It will be around until the end of this week.

Much love and here's to working in your genius, couture creation you, [Free Three-Part “Brand to Success” Video Training Series]: www.brandtosuccess.com

When I worked with big boy brands such as Nike, Starbucks, got milk, Hewlett-Packard and Crystal Cruises, I learned a lot. Truly, it's the foundation to the branding part of this "branding, coaching and empowerment agency."

There are five things I want to share with you today…specifically, five "keys" that help me unlock each of my client's brands. Five keys that help me help ladies bring together all their skills and genius to create something that hasn't yet existed in their industry, in their world…

I call the following the five keys to creating a charismatic brand. But before I share them with you, I want to make sure you're already on the list to receive my three free videos! There are two out right now and video #3 launches tomorrow (!) and they are all a part of my free Brand to Success Video Training Series. They are out until the end of this week so soak them up now and ENJOY: video 1 "where are you going?", video 2 "who are you?" and video 3 (launching tomorrow!) "putting it all together.

Now for the Five (5) Keys to Create YOUR Charismatic Brand:

Key #1: Authenticity

Make sure what you do, say and show is in alignment with your values and those of your ideal clients.  Do the work to find out what you and your products/services mean to your audience and how these products and services authentically fit into their lives. If you understand your authenticity (uniqueness) more fully and that of your ideal clients you will create a more powerful and enduring connection.

Key #2: Personality

To make sure you’re creating a brand with personality and charisma, use the brand personality filter below (some of you may have seen it already but are you using it every day?). Each time you do/say/show in your business, ask yourself if that “thing” is authentic, unique and shareable. Pass it ALL through the following filter. Use the filter every day and be personality-rich ~ be uniquely and authentically charismatic.

In the free brand to success video series, I give you an even more specifc

Key #3: Consistency

We’ve heard it before but it seems to be the most difficult to make happen: consistency, consistency, consistency. As the big brands are, be relentless in your consistency with thought (mindset is huge in branding ourselves magnetically), your spoken word, written word and all your visuals. They all help make up your charismatic brand. Be consistent with the personality throughout social media, on stages, in blogs, in your style, at networking events, in work sessions with clients, across your graphics, copy, etc. Consistency increases the trust and excitement your prospects have in how you will “show up” for them if they were to work with you.

Key #4: Happiness

We’re jumping on the happiness train. It’s true. There’s not a successful entrepreneur or business-owner who wouldn’t tell you that doing what you love and selling what you love is key. In fact, charismatic branding is rooted in what lights you up. It works. If you’re happy, it’s that much easier to radiate a charisma that affects and moves others. Get clear on what your genius is. Do a deep dive on the programs and services that really light you up. Which is your favorite and does it need to evolve? Could you pump more energy and life into it? In short, get clear on what you really want to be doing in your business then have a ball communicating it through elements such as hot, on-brand videos and photography.

Key #5: Truth or your Purposeful Why

Knowing and sharing why you’re in business connects with your audience in a way that moves and motivates. Who did you want to help and why? What is burning inside of you? In fact, right now and moving forward, think of your business as a movement or cause. This helps add depth to and humanize your products and services. Check in with and feel the fire of your purpose everyday. In the FREE video series out until later this week, we go deeper into purpose and there's a downloadable purpose worksheet. Getting clear on your purpose and allowing it to guide  every day will help you make all of your business decisions of all kinds become easier.

How's that for taking five?

Until next time, enjoy your business, enjoy your life!

Life is good,

p.s. I love hearing from you so let me know how these five (5) keys found you AND how the FREE Brand to Success videos "aha's" you…much love!