There's a new way in business or branding (really, in LIFE) and it's called going "naked"…
What I mean, of course, is sharing who you really are.
If you've been with me for a while, you've probably heard me say "Transparency is the bridge to connection."
And it is.
These days, it’s not enough to have amazing products and services, people want to get to know YOU. They want to know the person behind the brand.
Going "naked", or being even more yourself in the business of expression, is about connecting the dots between what's happening in your life or business and sharing the points, ahas, lessons, trials and/or successes that a) you know will genuinely connect you to your audience (hello to "know, like and trust") and that b) supports others ~ your esteemed community ~ in experiencing their own share-worthy ahas, lessons and successes.
Being naked, or more transparent in business or branding, is not about TMI — "too much information" — but it is about the regal or right information.
In short, it’s about producing value, not just creating content.
And, for those of us entrepreneurs who aren't just interested in creating an authentic brand, but in meshing, or more, blurring the lines between business and life, it’s ever more important to be —> ourselves.
For these reasons and beyond, I'm excited to share the following complimentary video conversation series I created with my business BFF with you on how to build your own 5-star business and life (where much of all of the above is modeled and/or discussed).
If you haven't seen it yet, check it out at: www.TheBrandingRetreat.com
As you may remember, I’ve had this business for fourteen years and have helped hundreds of clients make happiness their business by creating their authentic brands.
There are few things that have stayed consistent throughout the years, but my business bff and I agree that the following is one of them.
We've witnessed entrepreneurs in need of two (2) key things to succeed:
1. Clarity / Strategy
2. Community / Support
Within our video series as well as future projects together, my business bff Zsuzsa and I are addressing both (and beyond).
We are pulling the curtains back, sharing about our own journeys, and, most importantly, helping you map out and create yours:
1. For clarity and strategy
Go to www.TheBrandingRetreat.com watch our video and let us know in the comments below the video what your ultimate vision for your 5-star Business and Life is!
2. For community and support
Once you've left your comment below our video at www.TheBrandingRetreat.com click the SHOW ME MORE! button to reveal your surprise: a complimentary invitation into our amazing community of fellow female entrepreneurs who are, not only up to big things in the world, but who are real and all about connection as well.
And, if you're already one of the hundred+ who have joined our group OR the dozens who have claimed and/or already shared their five-star business and life underneath our first video, beautiful!
I am blessed and grateful to be on this entrepreneurial journey of authenticity and transparency with you…
One that we can create just as we want, and that, as I said at the start, is not only "naked" or more real (no smoke and mirrors!), but that, as my tagline states, truly supports us in making happiness our business.
Until next time, enjoy your business and enjoy your life!
Enjoy this new series!
Life is good,
p.s. If you haven't already done so, dance over to Video 1 in the series now. We hope it energizes you to get even more real, "naked" and transparent with your own community, not to mention, create a business and life that is truly on your terms.
[OUR FIRST VIDEO] Your Five-Star Dream!
This will be short and sweet!
Because the first video that Zsuzsa and I created is here and it needs little introduction…
In this video, you will gain clarity on your five-star dream.
Specifically, you will understand what birthing and growing this business is all about for you…
You will also learn:
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What you are really yearning to create and why.
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Why re-thinking your idea of competition will bring you closer to your dreams (and assist you in having a lot more fun in the process).
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What a "business bff" is and why you may want to bring her along with you on the journey to a five-star business and life.
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Insight into your "what if I could have anything I wanted in this life" vision.
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How to more elegantly blur the lines between business and life.
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How to colorfully schedule in fun, self-care and joy.
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And more…
Enjoy and do let us know what your top takeaway is from Video 1:
Your Five-Star Dream.
To your five-star business and life!
Life is good,
p.s. Stay tuned for the date of the complimentary Q&A and coaching coming up next week around the topic covered in our video, Creative Heroine, stay finely tuned…
THREE WORDS to use in 2016
(& NEW Video Series!)
(& NEW Video Series!)
My business bff and I enjoying an event in 2015
I welcome a client today and, after that, will be doing some prep for a Q&A that’s coming down the pike with my business BFF, Zsuzsa [I mentioned Zsuzsa to you in my newsletter from 12/29.
Well, there’s more about her below and our video series launching on 1/6].
There's a lot to be done and there's even more to be grateful for…
The following is but one of those things…
[ENTER] THE GET-TO-DO LIST
I get through a busy work week of coaching, creating and leading groups with as much grace as possible by remembering that my list holds my get-to-do’s.
They’re not have to do’s, they’re get-to-do’s.
Can you already feel the difference?
Choosing entrepreneurship 14 years ago meant I was going after my creative and financial freedom. At least that’s what I remember thinking and getting VERY excited by. During my corporate ‘past life’, I saved my inspiration for nights and weekends. But not anymore. Getting to be an entrepreneur meant that, no matter what I was working on or how late or hard I was working, I was doing what I wanted.
By consciously choosing my professional path, I wasn’t being expected by anyone else to DO, but instead, I was giving myself the opportunity to feel more…to feel and be creative, to feel and be more free and, ultimately, feel and be more empowered, moving towards creating what I most wanted to be a part of and do what I most wanted.
"Get to do's" = Part of the awakening we can experience as fresh or experienced entrepreneurs; choosing to look at everything that lies ahead of us as that of our choosing; a product of not just following, but, leading our dreams.
Congratulations. You chose this awesome path!
Each item on your daily, weekly or monthly list is a get-to-do.
We get to enjoy, create, follow-through on, start, finish, do research on, build, tear down, start over on, have the conversation about, celebrate, tweak and course correct…we get to do it all, all the while, learning about ourselves through the process.
In my opinion, the best extra credit gift or by-product of entrepreneurship: growing, bettering ourselves and evolving as humans, women and mothers.
And, here’s what happens when we shift from a have-to-do things mentality to a get-to-do mentality: we shift from stress, frustration and a heavy, burdened energy to a possibility mindset that gives us much more of the very energy we need to keep moving towards our biggest expression.
To that (and to you!) I say, Happy New Year!
So, at the top of my purposeful get-to-do list for 2016:
Collaborating with my business bff, Zsuzsa Novak!
Here’s what I get to do: I get to look at a woman who most would consider my direct competition (and she is) and see collaboration (and she is the best collaborator)!
I get to walk the talk of true connection, which we’re both about, and of two minds coming together to, as Napoleon Hill said, create a powerful third mind.
And, one of my all-time favorite and simplest parts about not just any collaboration but THIS collaboration: I get to have so much fun flowing in this partnership and soul sisterhood while creating something unique and appeasing my creative side.
Before I get to introduce her to you below, I'd love to share that our NEW video series launches on January 6th so, be on the lookout.
I’d now love to introduce my collaborator extraordinaire to you, albeit virtually…
Meet Zsuzsa Novak.
Zsuzsa Novak believes that regardless of where you come from, you can create a brilliant business and life. Zsuzsa grew up with nothing, but the hope that there is more light in the Universe than what filtered through the Iron Curtain into her native communist Hungary.
Zsuzsa found freedom at age twenty, when she was ‘imported’ into the United States as a maid. She literally scrubbed her way up in the world, becoming a certified Master Coach and earning her MBA from the prestigious UCLA Anderson School of Management.
As a Starpower Strategist, Zsuzsa activates your unique brilliance. She sparks your gifts, talents and skills into a fully aligned business and brand that is the organic extension of your essence. Zsuzsa is committed to making our planet a brighter place by helping you create world-wide impact with your message – as the Star of your field.
Zsuzsa’s clients have included coaches, speakers, authors, entrepreneurs and executives from around the globe. She has also consulted for multi-million dollar organizations like New Regency, Warner Bros., LA Fitness and Neutrogena. An internationally sought after speaker, Zsuzsa has been privileged to share the stage with legendary speakers like Bob Proctor and Marianne Williamson.
Zsuzsa is a global impact expert. As a business and brand strategist, her mission is to pay the freedom forward by helping thought-leaders, change agents, and visionaries bust out of the box and create socially conscious business ventures that stand out and shine.
And, there you have it and there you have the lovely Zsuzsa!
In closing today, Creative Heroine, I would love to share that I’m grateful for purposeful partnership, new ideas and, of course, YOU.
Thank you so much for being a part of this creative, soulful and driven entrepreneur community. We are ALL starting off with a clean slate! I wish you nothing but success and peace in 2016!
As you plan, jump back into work and/or co-create with your own business bff, think, feel and ask yourself:
- What are MY get-to-do’s?
and
- How can I adopt the possibility mindset that sees “have-to-do’s” and “competition” for what they can truly BE?
Your mantra for today and 2016, if you so wish: I don't *have* to do, I *get* to do (repeat 3x when you need it most).
See you on January 6th for Zsuzsa and my new video series!
In the meantime, enjoy your business, enjoy your life!
Life is good,
p.s. SAVE THE DATE: Zsuzsa and I can’t wait to share our NEW video series with you which is all about creating a Five-Star Business and Life — all filled with get-to-do’s!
DO THIS To Be Happy
(& Save The Date — Jan 6th!)

Happiness is looking back at old photos…
Did you know that happiness chooses you every day?
She does.
She chooses you every single day…
…in music
…entrepreneurship
…kids
…singing
…dance
…hugs
…kisses
…service
…writing
…in collaboration
…and in deep and honest conversation (just to name a few).
They all choose you.
When we realize it's our job to choose back, we live the life we’re truly meant to live.
Choose back.
Make happiness your business by choosing all these things. In other words, choose them back by really feeling them and allowing them to affect you.
And, with that, Creative Heroine, here’s to enjoying the last two days of 2015, Creative Heroine!
All my love from my home to yours!
Life is good,
A VERY SPECIAL postscript: On January 6th, my business bff and I, Zsuzsa Novak, a fellow brand strategist, will be launching a video series just for you and your zest for life AND a meaningful business. Keep your gorgeous eyes peeled next week!

