Loooong before haute couture in fashion there was you.
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Read more about my free branding call series (a preview/sneak peak of my Haute, Heartful and Magnetic Branding and Logo program www.michelleghilotti.com/hhmb) at the link below and claim your spot on the phone lines before April 27th.
There’s always all this talk about women doing and having it all.
I have an opinion on it ~ “all.”
I believe we’re actually not able to DO it all. It’s a myth. There’s always something (or someone) that gets left out or, worse, we wreak havoc on our body, mind and spirit.
We need support, in life and in business (the village thing needn’t only apply to raising children).
And we need this support not only to save our important (and not-so-little internal operating systems) and enjoy life but to see leaps and huge growth in our business. Simple as that.
I not only believe this but have seen it to be true in my life and the lives of clients and colleagues around me. The second that I personally allowed true support into my business, the business, and my creativity, grew exponentially.
True: The quicker you delegate in your business and focus on your real areas of brilliance and genius, the quicker your business will double in income. How’s that for tangible?
So…get cozy with an assistant (virtual or not), interns (www.monstertrak.com), coaches and mentors (there are STELLAR ones out there), not to mention get hiring web masters, a designer, a bookkeeper etc. And don’t just keep them for a short time…keep them for a looong time (as long as you want to have a thriving business, anyway). It may sound like a lot of cash flow moving out of your hands, however, it all shakes out. And, really, has any uber successful woman in business not had support? No.
True: Once we decide we want it all, we must make a another choice. If there’s no turning back from living a big, beautiful life of entrepreneurship, we must make another big choice. And that choice is deciding to not do it all. We can have what we want ~ we can have it all ~ but the first step is not doing it all.
If you haven’t done so already or if you’ve just taken baby steps, declare a new life, really, and a new way of not only asking for help and support but learning to receive it over and over and over again. Giddily.
Success doesn’t skimp on herself. 😉
Nike was a client of mine a few years ago and this…is one of my favorite stories.
In the 70s, Phil Knight needed to come up with a name and mark to register what was to be the “Just do it” brand when he was branching out and creating something new from his previous company of Blue Ribbon Sports.
Asking a designer to create something quickly, the Nike swoosh was born for $35 and Phil Knight is known to have said something like ‘I’ll learn to like it…’ Clearly, whether he initially liked it or not, the combination of product and branding would render the swoosh (and biz) in the top three of iconic companies and logos in the world. And though Nike achieved this iconic logo and biz greatness through what could have been coined a “temporary” logo, this is no everyday occurrence.
In fact, many entrepreneurs and business owners go through quick-decisions and temporary route alot. Not only for their marks but for other elements that make up their business. The number one thing I’ve heard in ten years helping men and women-owned businesses is exactly that: “Oh, it’s just temporary / It was just temporary.” I’ve heard it about hundreds of logos (that clients come to MGI to “fix” or re-do), websites, business cards, offices/studios, printing methods/materials, a client’s pricing, email systems, colleagues, vendors, even about some products gone out (and list goes on). I’ve been guilty of using the word “temporary” at times too, it’s human, however I can tell you with 150% certainty it didn’t serve me at all! It’s actually very un-like me to think in terms of temporary but so many times time isn’t on our side as business-owners.
I think it’s important for all of us to watch what we’re putting out into the world. “Temporary” newsletters or “temporary” products or business cards, however small or insignificant they may seem, do add up. I think it’s an especially precarious situation when playing temporary is on repeat. Clients and potential clients might excuse it for a variety of different reasons and for a length of time, however, the crux is really this ~ if the majority of what you’re putting out into the world is “temporary”, won’t that be what you get back? Temporary income, temporary clients, temporary blips of what you would consider success?
Having convictions and making firm decisions and being proud of what you are birthing is not only important, in my opinion, it’s crucial to our success.
I constantly remind clients if they’re not excited about what’s going out, how should we expect anyone else to be excited about and pay for it? We need to be proud. Not only of our products or services but in how far we’ve come and only focus on our forward movement from that place.
Essentially the message here is we need not play small, nor to shrink but really tell the world what we think and stand up in our permanence. And because hardly anything here at MGI is only about business, take this as a mantra in life too. Stand up in everything you are.
Prior to the year, make a conscious decision to achieve through intention (grow your actions/habits from the seed of
“I intend…” vs “I try” as try is an admission of potential defeat). Phil Knight might have learned to love his swoosh but we can love what we do from the start. Just decide to and do it.
If you enjoyed this article, be sure to download the free Business Yoga MP3 on the MGI home page.
Life is good.