How To Move Fwd On Your Ideas (come out, come out wherever you are!)

That thing you keep thinking about or planning for is not going to happen until you let go of feeling like it has to be perfect.

Things become elegant, polished and/or masterful (not to be confused with perfect) after and not before, you get them out there.

Think of your job as the aerator of your ideas. They only become the best idea, the most impactful and most profitable thing — the fine wine of your long list of ideas — if they’re in touch with the elements.

This means they need to come into contact with people, with feedback from the creative process, in contact with the way you feel and with the magic that comes to meet an idea only after having started down the committed path…

Commitment turns an idea into full-fledged creativity.

Commit to your life and to a most pure, honest and inevitable success, not just by having an idea (that’s easy), but by following it 
through (that’s you).
Enjoy your business, enjoy your life!

Life is good,


 Michelle Ghilotti
Couture Brand Creator & Success Coach

Why I Do Identity Work (Personal Story)

Your identity is who you say you are, not what others or who others say you are, nor the stories or limitations you may feel you come from…

I was born Kryshnna Michelle Boy to Nancy Carolina Motta de Rivera and Willy (Wilhelm) Boy de Gallego.

They were married at 15 and 19 years old, respectively.

I actually liked the name my young parents gave me (ended up liking it even more after starting my yoga practice 12 years ago), but life and my soul’s path had other plans.

Life is the adventure it is so we may learn (remember) that, although the outside can be ever-changing, we’re to find that place inside where there’s always calm…

Listen to the space between the words…

Values, passions, beliefs, truth and a connection to spirit or a spirituality is what gives you identity and longevity (and what keeps you feeling grounded, safe, aligned and in integrity).

I remember receiving one of my first credit reports many, many years ago and seeing about three of the following names on it and laughing. It was a deeply pensive time and yet laughter, my go to, was always in the back pocket of the jeans or jean shorts I loved wearing (laughter ~ a human way to cope or get through AND spirit’s tool as well, likely for a similar reason):

Michelle Kryshnna Boy — five year- old girl living in Guatemala one minute and leaving Guatemala the next on a PanAm flight to a home filled with more gentleness.

Michelle Boy — Twelve-year-old to an eighteen-year-old girl whose grandmother had planned the escape years earlier and embarrassed of the name Kryshnna, took it upon herself to wipe records clean of the name, regardless of what my Mom thought about it. She was one cheeky, strong lady.

Michelle Boy-Ghilotti — Adopted by a new Dad, as gentle as the grandfather I had lived with for seven years, but holding on by a thin dash to a life I wanted to know more about…tell me more about, Oma/Mom. I’d get pieces…but I couldn’t really put them together just so (can’t help but hear Dolly Parton’s “Coat of Many Colors” lyrics here).

Michelle Ghilotti — The cling was a fling and I became a full-fledged Ghilotti, excited to be one thing only realizing, of course, that we are many things from the many different people that had a hand…I didn’t talk openly for years to come about the life that preceded that dash. But, it felt good to live and move on and, at the same time, was confusing — for others as much as myself. What was the real story and, in turn, the real Kryshnna… Michelle…?

Michelle Ghilotti Mandel — The story came full circle, no dash found and now I was both adopted and married. {I had to pause reading this back, gulp}. I wasn’t confused 16 years ago, having asked most, if not all of the tough questions I most needed answers to. I had also told many good friends the real truth and nothing but the truth in regards to this life story and the many details I’m leaving out right now. In fact, it had been years of truth-telling and diving deeper into the story of self, which is likely why taking on the names of these two gorgeous guys felt more than ok, though there was always a part of me who wanted to buck the old-school system…I am not owned and I have my own identity (and am more than at peace with the history inside originally given names), but thank you. Ever felt this way?

In fact, it’s the happiest I remember being throughout this journey of names, people, stories and places. Likely because the two gentlemen I said yes to at 18 and 27 said yes to me with the same verve. In fact, they both asked with such love in their hearts that in many ways, they said yes first. Name X or name Y, I knew who I was ~ deeply loved…isn’t that all we have to know…and give?

Isn’t that all we have to know…and give?

Looking down at that credit report many moons ago, I thought about all the lives we feel we live inside one life: the names, relationships, losses, gains, experiences…they all create a wide spectrum of emotion, resilience, story, perspective, and personality.

When we welcome it all, with a dash — of light or lightness — we’re able to create one hell of a storybook (not to be confused with perfect) life…

It’s no surprise sitting here today, with three total gentlemen in front of me (one a gentle pup), that, coming from that first household which shut a woman down for being herself and coming from a life where my identity was constantly changing, that I do identity work AND that I adopted myself and married into homes that build women up…

God has a sense of humor and gives us exactly the story and life experience needed to do sacred and profound work in the world because we, ourselves, are sacred and profound works…

Though I was confused growing up, it was hard to feel too confused inside love (which I had a lot of) — or, inside the feeling of peace that eventually comes with telling your true story ~ first, of course, to yourself.

Tell your story from yesterday and, as importantly, tell the one you’re stepping into today and tomorrow’s tomorrow.

It’s both that will set you free.

You come from love and are made anew each day inside it…

[My name tag and place card from last night’s event which made me sentimental, thinking all about all of the above. More humor: the name I added to my credit report ~ “Mandel” ~ is Josh’s adopted name as well, so, somewhere in between, maybe inside Nolan, the real and whole truth lies.

Enjoy your business, enjoy your life! 

Life is good,


Michelle Ghilotti
Couture Brand Creator & Success Coach

The Mask Continues to Come OFF (My Video from Milan)

And the mask continues to come off…

I’m in Milan and have an important message shared on my personal page yesterday — this has been learned and re-learned through my hospice work and through multiple expat living experiences…

You can watch it HERE or by clicking the image above.

…what if we all…

Chose the very things
Where we could bleed to the edges — our truest edges? 

Let’s do it now — for freedom…for joy. 

Create your brand of woman. 

Enjoy your business, enjoy your life!

Life is good,

Michelle Ghilotti
Couture Brand Creator & Success Coach

p.s. Did you check out High Touch, launched a couple days ago!? The Uber creative and supportive program that will teach you the step-by-step of creating your first or (second or third) virtual program that feels like anything but (plus the free business retreat party that comes with at my home?):

High Touch, How To in Online Programs (COME to my HOME!!)

Wherever you are in the world, hi from my sunny office in Los Angeles and, most importantly, infinite love & gratitude for being a part of my joy and purposeful work over the last many years. Having had you as a client has meant a lot…it’s allowed me to be and stay on purpose and share my gifts with the world… 

Thank you!

To show my gratitude, I wanted to give you an exclusive sneak peek into the following brand new step-by-step program helping a small’ish group of you to create a virtual program that does not look, speak or act like other virtual programs out there…and not only that, you will be coming to my house for a business retreat too!

That’s riiiiight, as part of this low-ticket program that will be teaching you some wild and creative ideas around how to keep it all high touch, not losing human touch in this high tech world, approximately 15 of you or so will make a weekend out of (after the course) coming to Los Angeles to dive deep into business topics such as revenue streams, business model, spirituality and, generally, have fun (LIVE events = something NEVER done in the online world or as part of virtual programs but let’s break the rules and break the mold to birth the human touch revolution).

Grab one of the first 15 spots…

Read on…


I can hardly contain my excitement about my latest creation that is going to support you in creating virtual programs that WOW the socks off your clients (wow the socks OFF) — and, it’s something so needed in our industry today. You might agree as you read on… 

I won’t be so bold as to say the following program is revolutionary, but it IS going to revolutionize your business. 

It did mine…

Ok, maybe it is a bit revolutionary. 🙂

–> Being more HIGH TOUCH (along with being HIGH TECH) in my business has created an engagement, multiple repeat clients every single month and a joy inside my business that I would have never felt or had if I had just followed what the online gurus said about how to do online marketing or create online programs…

“The Future of Online Marketing is Offline”/”The Future of E-Commerce is Bridging the Online/Offline Gap” and I could go on…there are sooo many articles out there voicing what so many of us have felt. Essentially that we want as many ways to ways to still keep the human touch (high touch) in our businesses/program AS we are also high tech.




Join us, high touch entrepreneur:

*Reserve your spot (likely by September 19th) to be considered one of the first 15 who will receive additional support beyond the four HIGH TOUCH classes to 1) get you clear around the marketing for your virtual program and 2) around consistent messaging tips needed to fill your program(s). 

If you only have two minutes, make sure you don’t miss scrolling down to check out the class material. Such good stuff. 

And, again, come party with me in LA…well, specifically, this is a business retreat party on November 11th! 

There is no cost for this event. HIGH TOUCH, baby, high touch.

Let’s go there…let’s get real and have serious fun in the process. #hightouch

Investment for HIGH TOUCH: It’s so ridiculous that I want you to go to the page to have your fall-to-the-floor moment. 

You can do much more in your online business or online business arm than you may realize (but that I know you feel).

RSVP by joining HIGH TOUCH soon as the first 15 spots will go.

Enjoy your business, enjoy your life! Always.

I’m so flipping excited to wow you in class with revolutionary info and to have business retreat party fun here in LA!

Life is good,

Michelle Ghilotti
Couture Brand Creator & Success Coach

p.s. Become one of the “inner circle” ladies (first 15) and you’ll reserve your spot in both experiences:

p.p.s. Let’s increase, not just your revenue with this brand or type of program creation, but also increase your list size, connection, and primarily engagement — in other words, these uniquely creative, yet strategic ideas will help you fill those programs, give clients the wild results they’re craving and help you enjoy your business WAY more as you deliver these programs (online business can be fun, I promise, even if you haven’t’ felt it up to this point).